What is Piggyback Marketing? Definition, Examples, Rules, & More

Piggyback marketing refers to a marketing approach in which two companies team up to promote each other's complementary products instead of competing against each other in a competitive market.

Developer marketing guide (by a dev tool startup CMO)

What is piggybacking in international marketing?

What Is A Piggyback Loan?

11 types of piggybacking marketing with examples

What Is Piggybacking Credit?

The Positives and Negatives of Piggyback Marketing

11 types of piggybacking marketing with examples

What is Piggyback Marketing? Definition, Examples, Rules, & More

How to Piggyback off of Another Brand's Growth