From One Betting Sponsor to Another: Liga Portugal Bwin Becomes

Liga Portugal, the organization that controls the Primeira and Segunda Liga, announced yesterday at the 2023-24 season-opening several important things: The Primeira Liga changes sponsor, transitioning from Liga Portugal Bwin to Liga Portugal Betclic.

All-New Liga Portugal Bwin Kit Typeface Released - Footy Headlines

Bwin buys bet.pt for €60m, will give name Portuguese Football

Portugal's First Division will be called Liga Portugal Betclic

Liga Portugal

Event: Portuguese Primeira Liga

Ten of the biggest airline sponsorships in football

Event: Portuguese Primeira Liga

From One Betting Sponsor to Another: Liga Portugal Bwin Becomes

Betano keeps up pressure on Bwin in Portugal with Benfica sleeve