Twitter to X—A Branding Blunder?

Twitter was a remarkable brand. It represented and owned a whole social media subcategory.

Elon Musk's Pivot to X Draws Strong Opinions Across Twitter

Elon Musk changes Twitter logo to 'X

What branding lessons can we learn from Twitter's 'X' rebrand blunder?, Catalyst Marketing Agency posted on the topic

Twitter's bird logo gets X-communicated: Elon Musk's rebranding

Twitter to X—A Branding Blunder?

Elon Musk Twitter: what you need to know about disastrous 'X' rebrand

13 Epic Twitter Fails by Big Brands

Dear Elon Musk: Please Hold A Poll Asking Users If They Prefer The Twitter Name

Twitter to X: the rebranding blunder we can't stop talking about, by Romi

Twitter is now X as the little blue bird disappears - The Verge

Elon Musk has wrecked billions in Twitter in brand value

Elon Musk announces he will officially rebrand Twitter to 'X' from TODAY after ditching the platform's iconic blue bird logo

Reactions to Twitter's Rebrand Reflect How We Feel About Brands

Twitter Officially Rebrands to 'X' - Spiceworks

Don't Miss Out on the 'Next Big Thing' in Social Media