Asda says it is pulling away from biggest supermarkets despite discounting, Asda

Chief executive Andy Clarke attributed Asda’s relatively strong performance to offering its customers consistently low prices

Asda warn Scottish shoppers will pay price of independence with higher costs

We compared Walmart in the US to its UK sister store Asda, and while both offer a variety of food, Asda takes it to the next level

ASDA offers customers massive discount depending on your job amid cost of living crisis - Mirror Online

Asda switches slogans to focus on wider brand experience

Today in Data: Creating Personalized Shopping Experiences

Just Eat Enters U.K. Grocery Delivery With Asda Partnership - Bloomberg

Walmart Pulls Plug on U.K. With TDR's $8.8 Billion Asda Deal - Bloomberg

Today in Data: Creating Personalized Shopping Experiences

Walmart-Owned Asda Demands 50% Discount on Canceled Orders – Sourcing Journal

Seven ways supermarkets are evolving with the times, Supermarkets