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Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)

Por um escritor misterioso
Last updated 04 fevereiro 2025
Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)
Stockholm, Sweden-based game studio Toca Boca has been making non-competitive 'digital toys' for kids since 2010. Close to 70 million downloads later, we visited the startup at its (very cool) offices.
One of the startups I was only vaguely familiar with before my guided tour of Stockholm's tech scene from two weeks ago is Toca Boca, a nimble maker of some 20 game apps targeting kids. And yet the award-winning studio has climbed to the top of the 'Education' category rankings across mobile app stores, having clocked more than 67 million downloads of what the company refers to as 'digital toys' rather than mobile games or even educational apps. In a city that is home to gaming juggernauts…
Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)
Tópico da App Store [Arquivo] - Fórum do Portugal-Tech
Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)
Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)
Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)
Android Apps by Toca Boca on Google Play
Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)
Toca Boca - Wikipedia
Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)
Child's play: Free-to-play is a no-no when it comes to apps for kids, says Toca, Pocket Gamer.biz
Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)
In Kids' App Market, Toca Boca Plays the Long Game - Vox
Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)
The video games that are good for your children, Games
Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)
Toca Boca - We're here to help! If you're having issues
Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)
How Toca Boca got 100M mobile downloads by putting kids first
Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)
Why are we poor!? (Toca)
Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)
Toca Boca glory: game apps children love – even though they can't win, Games
Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)
With Toca TV, the kids' game maker moves into subscription video - Vox
Toca Boca makes the kind of games kids can't possibly beat - so why have their apps been downloaded 67 million times? (video interview)
How to market kids in the mobile app age: Toca Boca CEO
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